How long we giving Trinidad?

[LordAnubis]

Considering the drastic price hike, how long you think Trini will last? I mean Cohiba has the following to demand any price, but i've not known Trinidad to have anywhere near the following with the high end buyers to be able to support a price hike. I'm predicting the brand will be dead within 3 years due to lack of sales. What do you reckon?

[La_Tigre]

Saying 5-10 simply based upon Habanos inability to act on anything in a timely manner. 

[MrBirdman]

By dead do you mean out of production entirely or repositioned within the market? I agree that, absent artificial scarcity, they can’t support these prices long term. But I doubt they’d delete the entire marca anytime soon. 

[benfica_77]

Me being optimistic is that Habanos SA realize their mistake when sales plummet in 2-3 years and they change their plan. 

[LordAnubis]

1 minute ago, MrBirdman said:

By dead do you mean out of production entirely or repositioned within the market? I agree that, absent artificial scarcity, they can’t support these prices long term. But I doubt they’d delete the entire marca anytime soon. 

That is true! Potentially rebranding to a shiny new red and gold band and varnished gold embossed box will elevate it's appeal to high end markets. Maybe it needs a 4th band 😂

[gustavehenne]

Not long. I just saw the new prices for Trinidad Reyes - $872. For the Reyes.

People may have deep pockets but they aren't crazy.

[Ford2112]

That's ridiculous. 

[benfica_77]

13 minutes ago, stevenhaugen said:

Not long. I just saw the new prices for Trinidad Reyes - $872. For the Reyes.

People may have deep pockets but they aren't crazy.

Agreed my friend either that or i'm selling all of my trini and cohiba stock and buying a yacht! 

[Hoepssa]

 

One EL with Trinidad band's' can solve every problems mentioned.

Trini will be safe.

[MrBirdman]

15 minutes ago, stevenhaugen said:

Not long. I just saw the new prices for Trinidad Reyes - $872. For the Reyes.

People may have deep pockets but they aren't crazy.

This is what I think some people are missing in this: most rich people didn’t get that way throwing their money away. Are there fools? Absolutely. Are there enough who smoke lots of cigars to support this nonsense? I guess we’ll find out. I suspect artificial scarcity is the most likely outcome of all this, if Cuba is able to get production anywhere close to pre-COVID levels  

If anyone is willing to pay that price on BR I’ll gladly sell them all my Reyes without a moment’s regret!!

[gustavehenne]

Just now, MrBirdman said:

This is what I think some people are missing in this: most rich people didn’t get that way throwing their money away. 

If anyone is willing to pay that price on BR I’ll gladly sell them all my Reyes without a moment’s regret!!

I agree. The 'rich' people I know tend to be the tightest  ... I'm not talking about the ultra-high net worths in the 0.001% but the vast majority of people who could spend it but will reach for better options.

I love a Trinidad Reyes but I can easily swap it out for something far cheaper that will please me just as much. I like Trinidad, I don't love Trinidad. I think they will have issues with that. Trinidad isn't Cohiba.

[Miguel Gracias]

I visited habanos specialist yesterday, and it had a box of fundi left. The lady said it was a $2400 usd... I had to cry and leave it there. I won't be able to afford a $100 stick.

[SCgarman]

53 minutes ago, stevenhaugen said:

Not long. I just saw the new prices for Trinidad Reyes - $872. For the Reyes.

People may have deep pockets but they aren't crazy.

My last box of Reyes was $158usd. 

[Islandboy]

I don’t think the new pricing has really sunk in to my brain yet, the reality being that it’s unlikely I’ll ever buy Cohiba or Trinidad again, but I’ll take a La Trova or Esmeralda over a Siglo VI or CoRo most any day. So I voted for the long haul...it just won’t be me making that happen.

[Shrimpchips]

2 hours ago, benfica_77 said:

Me being optimistic is that Habanos SA realize their mistake when sales plummet in 2-3 years and they change their plan. 

Montecristo Open line would argue otherwise. 

[Miguel Gracias]

1 hour ago, Islandboy said:

I don’t think the new pricing has really sunk in to my brain yet, the reality being that it’s unlikely I’ll ever buy Cohiba or Trinidad again, but I’ll take a La Trova or Esmeralda over a Siglo VI or CoRo most any day. So I voted for the long haul...it just won’t be me making that happen.

I agreed. I smoked not a lot of Cohibas or Trinidad, but I always loved Trinidads over any Cohibas. I got a box of La Trova early this year, and it was a mind blowing cigar. I tried singles of Fundi, Emeralda, Topes, Reyes and Coloniales as well, and I regret not stocking them... I will visit Spain, Andorra and Cuba to see how they are pricing those this and next year. 

[El Presidente]

Trini is going nowhere 

They will drop the Reyes and anything else that doesn't move. They will introduce new lines. If necessary that will pivot and reposition.

 

 

[RDB]

Reyes looks like an outlier to me. I wouldn’t be surprised if the Vigia goes too. But the brand as a whole? Obviously a winner.

[SCgarman]

10 hours ago, benfica_77 said:

Agreed my friend either that or i'm selling all of my trini and cohiba stock and buying a yacht! 

You will need to sell off the rest of your stock to pay the Canadian govt all the onerous taxes on your new yacht! Ouch!

[Silverstix]

11 hours ago, stevenhaugen said:

Not long. I just saw the new prices for Trinidad Reyes - $872. For the Reyes.

People may have deep pockets but they aren't crazy.

HAH thanks for this I needed a good laugh to start my day.  What a joke.  Please tell me this was at least for a 24-ct box lol

[La_Tigre]

14 hours ago, stevenhaugen said:

Not long. I just saw the new prices for Trinidad Reyes - $872. For the Reyes.

People may have deep pockets but they aren't crazy.

Damn, how many folks’ Reyes just embedded a “For Sale” sign in the lid….? ✋ 

[BrightonCorgi]

A better thread would be "what is the next marca Habanos will drop?" or "which of the newer marcas has been the least successful?"

[Hammer Smokin']

You don't trust high end buyers to sustain the product? 

The simple fact that the price is increasing means it'll become more important to rich people. 

Once the peasants can't afford something, it makes it even more attractive to rich folk. 

Increasing the price to an unsustainable level will only make it more in demand to those who don't care about money. 

Bank on it.

[dominattorney]

1 hour ago, Hammer Smokin' said:

You don't trust high end buyers to sustain the product. 

The simple fact that the price is increasing means it'll become more important to rich people. 

Once the peasants can't afford something, it makes it even more attractive to rich folk. 

Increasing the price to an unsustainable level will only make it more in demand to those who don't care about money. 

Bank on it.

This. Plus they can revamp interest in the brand, talk up its history, all in time to release a new 56 rg double bander. 

[Kaptain Karl]

I'm not confident this move is going to work out all that well for HSA. There will be a mad rush initially, but they're going to have to sustain demand year in and year out. I just dont see it happening.