HSA Copywriters...Brilliant


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HSA Copywriters are certainly some of my favourite entertainers :D

 

Many of you are receiving their Habanos newsletters. Feel free to cut and paste your favourite examples :rolleyes:

 

The aging of raw materials in branch and tobacco bales brings about a very subtle and slow refinement of the main organoleptic characteristics in the habano puff. 

 

The property of a leaf to accept higher or lower fermentation is conditioned by the agricultural process (the tobacco plant should have had an optimum development without any water or nutritional stress, etc.) and the proper conditions during the curing process. Moreover, the contents and structure of the ground determine the existence of leaves with higher/lower aging potential.

 

Around the World 

We do our best to let such an exquisite concept as Gran Reserva reach out to all the markets where habanos are sold, at least in minimum quantities, as we find connoisseurs and aficionados in every market. Nevertheless, the strongest markets, where habano culture abounds, and emerging markets that have developed a culture related to our product, eagerly wait for Habanos’ Gran Reserva every other year. It is important to highlight such markets as Spain, France, UK, Germany or Switzerland on the top of the list, along with emerging niches as the UAE, Lebanon and Hong Kong, where there are great expectations and anticipation for this kind of product.
 

Leave by Leave… The Miracle Comes Next

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Mixed ESL typography and marketing at its best.....

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I've just seen on the Habanos website which made me laugh....

 

"The 19th Habano Festival, the world’s largest international powwow on the Habano culture, came to a close following a weeklong celebration teeming with to-dos. The Gala Night brought down the curtain and provided the right setting to launch Linea 1935, the brand’s most premium rollout ever.

Guests puffed on the three vitolas from the new Linea 1935, two of them unseen in the Habanos portfolio: Maltés (ring gauge 53 x 153 mm long) and Dumas (ring gauge 49 x 130 mm long), while Leyenda (ring gauge 55 x 165 mm long) took the format of the special Montecristo 80 Aniversario edition unveiled in a limited way back in 2015 to mark the brand’s 80th anniversary."

 

Unveiled in a limited way back in 2015? Haha Limited being the operative word! :rolleyes:

 

Full article here. http://habanosnews.habanos.com/en/glamour-most-exclusive-montecristo-closing-19th-habano-festival

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