Aladino Year of the Horse 2026 Limited Edition Goes on Sale

[JohnS]

Aladino Year of the Horse 2026 Limited Edition Goes on Sale

December 9, 2025 - Charlie Minato

Add JRE Tobacco Co. to the list of companies making cigars for the Chinese zodiac calendar.

For the first time in its history, the company has created a cigar that honors the symbol on the Chinese zodiac calendar. The Aladino Year of the Horse 2026 Limited Edition is a 6 x 54 torpedo that is made of Honduran tobaccos grown by the Eiroa family.

Each cigar has an MSRP of $19.40, which works out to $388 for a box of 20. Production is limited to 600 boxes of 20 cigars. The cigar is already on sale in Asia via TimeCigar. JRE says it is an Asian exclusive and will not be sold in the U.S.

Chinese New Year takes place on Feb. 17, 2026, which will ring in the year of the horse. Justo Eiroa, founder of JRE Tobacco Co., is a horse. The company says that 正, a Chinese word for just, appears on the packaging.

Baccarat, Davidoff, Elie Bleu, JRE Tobacco Co., La Galera, Maya Selva, Oliva, Plasencia, S.T. Dupont, VegaFina and Villiger have announced Year of the Horse-themed products. Other companies are likely to announce new Year of the Horse products ahead of Chinese New Year, which takes place on Feb. 17, 2026.

Source: https://halfwheel.com/aladino-year-of-the-horse-2026-limited-edition-goes-on-sale/458147/

[NYGuido]

That so many companies are doing this really shows you where the money is. Asian market is dictating trends now. 

[El Niño]

I would love for this trend to end, but get cha bread Aladino. I'm quite literally not the target audience. If this helps the Eiroas stay in business, then keep the tacky Limited Editions coming!

[JohnS]

Aladino Celebrates The Year Of The Horse

December 12, 2025 - Press Release

Aladino is proud to unveil the release of its first Chinese Zodiac series with the Year of the Horse 2026 Limited Edition. Its global debut is exclusively available now through TimeCigar.

This release carries special meaning for the Eiroa family, as the Horse represents the Chinese zodiac sign of Justo Eiroa, the third-generation cigar maker of Aladino. As always, the blend is made with tobaccos grown at JRE Tobacco Farm and comes in a classic torpedo shape.

The worldwide release is limited to 600 individually numbered boxes. The red-and-gold box has a refined gold rendering of the Horse (“馬”) and a discreetly incorporated “正”, a symbolic nod to Justo Eiroa’s initials. The suggested retail price is $388 per box.

Launch Date: December 2025
Origin: Honduras – Fabrica de Puros Aladino
Size: 6 x 54
Box Count: 20
Box MSRP: $388

Source: https://www.cigarjournal.com/aladino-celebrates-the-year-of-the-horse/