Max Gutmann: The Visionary Who Revolutionized Cuban Cigar Retail

[JohnS]

This recently released 7-minute video pays homage to Max Gutmann, the German-Mexican entrepreneur who came up with the concept which led to the development of La Casa del Habanos stores in 1990s. 

Max is well-respected within our cigar hobby circles. Below are some forum links to a Cigar Journal article from 2019...

and an interview three months ago with Kirby Allison...