Research reveals best images to use for tobacco warning labels

[ha_banos]

I dont know the extent of warning labels in the US. They are nasty/gruesome in the EU/UK.

https://news.unchealthcare.org/2024/06/research-reveals-most-effective-images-for-cigar-health-warning-labels/

Results revealed that warnings with images depicting both internal and external harm, or external harm alone, significantly outperformed images depicting only internal harm across all measured outcomes. These findings provide crucial insights for future cigar health warning label development, suggesting that images portraying visible external harm are particularly impactful in conveying the dangers of cigar smoking.

“Our findings show that including two images showing harm that is both internal and external to the body or one image of external health effects seems to be promising, compared with showing an image of internal harm alone. It opens up interesting questions about whether we should consider including more than one image in warnings to better communicate the harms of smoking.”

We have a drive for plain packaging coming soon to the UK but that's another story... https://www.gov.uk/government/calls-for-evidence/standardised-packaging-for-all-tobacco-products/standardised-packaging-for-all-tobacco-products#types-of-product-in-scope-of-this-call-for-evidence

[BrightonCorgi]

Would be a neat thread of posting pictures of the warnings and a vote for best warning picture.

[ha_banos]

Stumbled on this about images from around the world https://www.who.int/tools/pictorial-health-warnings-on-tobacco-products

If anyone happens to be interested :shrug: !!

24 minutes ago, BrightonCorgi said:

Would be a neat thread of posting pictures of the warnings and a vote for best warning picture.

 

[BrightonCorgi]

4 hours ago, ha_banos said:

Stumbled on this about images from around the world https://www.who.int/tools/pictorial-health-warnings-on-tobacco-products

If anyone happens to be interested :shrug: !!

Impressive collection! Some are pretty convincing for sure!