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Posted

Main Commercial results at the end of May 2011

· Share by channels: 67% domestic markets; 33% travel retail

· Share by region: Western Europe: 52%, followed by Asia: 14,1 % then Middle East: 14%

· Sales dropped by units in local Spain: -19%, and Italy: -6,3%.

· Sales increased in Russia: +51% in units mainly due to the strengthening of the commercial network since 2010.

· Sales by channel: Travel retail Hong Kong +80%, Switzerland +86% and China +56%

· 142 LCDH *(4 Openings and 8 Closures)

Sales by Brands

· (units) Montecristo, Romeo y Julieta, JLPiedra, Partagas

· (In value) Cohiba, Montecristo

Sales by sizes

· (In units) Mareva accounting for 13%, then Robustos 11%, Petit Coronas 8% and Perlas 5%

· (in value) Robustos, Marevas, Petit Coronas, Piramides

Sales by units:

· Monte No 4 the best selling cigar followed closely by JLP Cazadores and PTG Serie D No 4

Sales by value:

· Monte No 4, PTG Serie D No 4, COH Siglo VI, COH Robusto

Posted

Main Commercial results at the end of May 2011

· Share by channels: 67% domestic markets; 33% travel retail

I'm amazed by the 33% travel retail sales. I'm assuming this is mainly duty free stores, but are there other outlets? :unsure:

Posted

People obviously enjoy smaller ring gauged smokes so why delete all the skinny's??

in before "money"

Posted

How did the Trinidad Robusto T do? I still can't beleive they'd delete that cigar ... not with the Robusto vitola being a best-seller and the fact that the margin on Trinidad must be near that of Cohiba.

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